Tag: iPhone 4G

brand values, branding

iPhone 4 works with new iHolder

iHolder for iPhone 4
iHolder for iPhone 4

And Nokia haven’t missed the chance to take the michael either. have a look at their helpful site here.

It’s the first real test for Apple since the early accusations of screens that were too easy to scratch on the original iPhone in 2007. How they handle it will be a good barometer for the future of the brand. You can only really tell the power of a brand when things go wrong. If their products are genuinely NOT as good as people believe, slowly but surely the brand values will be undermined and the brand begins to wane.

Somehow though I don’t think this will happen.

And I still want one.

branding

Knocking Live Video – Wow

This is seriously clever stuff. Live video that is just becoming available with the iPhone 4G, but that is already up and running as part of a FREE app for any other iPhone. I think I may be playing with this for a few days. Can someone else get it too, so I can ‘knock you up’ (so to speak).

My user name is johnnylyle so please knock away.

branding

The new iPhone 4G

Okay, I want one.

I’m not sure how they claim it’s 24% thinner and i’m not sure i need to be able to edit video on my phone or have face to face video chats (like my old Nokia phone used to be able to do years ago) but Apple seem to have, yet again, hit the design about right and will have people queueing up to own the new iPhone 4G.

Steve Jobs didn’t look too well, but he certainly got the crowd whooping in his latest keynote. He highlighted eight of the claimed 100 new features of the iPhone 4G device. How many of these will we need or use?

Who cares? I still want one.