I’m a big fan of social media, it’s great fun and quite sociable really. But is it right for most brands or is it just a great big distraction? If you’re a B2B supplier, wouldn’t the TWENTY SEVEN hours every single month, you’ve just saved be better spent hanging out with your clients and giving them a good listening too?
Filed under: Social media, branding | Tagged: blogging, Facebook, Linkedin, Social media, Twitter | 3 Comments »
According to some new figures by Nielsen the average Facebook user spent seven hours of their precious time on Facebook in January. That sounds like about six hours and thirty minutes too much to me, but then again, I’m not generally stuck for things to do in the evening.
Filed under: Social media, branding | Tagged: Facebook, Google Buzz, Nielsen, Social media, Yahoo | 1 Comment »
There are two growing schools of thought with regard to social media. There are the Luddites and there are sensible people. The next generation will live in their convenient world of augmented reality and any brand owner who doesn’t see this can just hop into this nice cold pan of water I have waiting over here, whilst the world applies the heat.
Filed under: branding | Tagged: Wordpress, Social media, Facebook, Tim Garratt, Luddites, Skype, Charles Handy, London Evening Standard, The Guardian | 3 Comments »
I saw this article on Mich Slack’s blog yesterday and had to add it to my own stuff. It is a truly amazing short video that will scare the living daylights out of you if you think that social media is a fad.
Filed under: branding | Tagged: branding, Trendwatching, Social media, Facebook, TV, radio, The Internet, iPod | 6 Comments »
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