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	<title>John Lyle&#039;s new brand thinking &#187; Brand for Nottingham</title>
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	<description>An insight into branding, how it works and why it sometimes doesn&#039;t</description>
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		<title>John Lyle&#039;s new brand thinking &#187; Brand for Nottingham</title>
		<link>http://johnnylyle.co.uk</link>
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		<title>Brian Howard Clough, OBE (21 March 1935 – 20 September 2004)</title>
		<link>http://johnnylyle.co.uk/2008/11/12/brian-howard-clough-obe-21-march-1935-%e2%80%93-20-september-2004/</link>
		<comments>http://johnnylyle.co.uk/2008/11/12/brian-howard-clough-obe-21-march-1935-%e2%80%93-20-september-2004/#comments</comments>
		<pubDate>Wed, 12 Nov 2008 15:10:00 +0000</pubDate>
		<dc:creator>John Lyle</dc:creator>
				<category><![CDATA[Brian Clough]]></category>
		<category><![CDATA[Brand for Nottingham]]></category>
		<category><![CDATA[Purple Circle]]></category>

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		<description><![CDATA[Last week (November 6th) saw the unveiling of the fabulous Brian Clough Statue in the heart of the City in Nottingham. 5,000 people turned out to see it and it was a matter of moments before he was given a Forest scarf to wear through the cold winter night. The £70,000 that it cost was [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=johnnylyle.co.uk&blog=7379830&post=13&subd=johnlyle&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://4.bp.blogspot.com/_eCqJqC24UGM/SRr2PN2T_MI/AAAAAAAAAA0/MMQ4sgQwWTo/s1600-h/clough.jpg"><img style="cursor:pointer;width:394px;height:400px;" src="http://4.bp.blogspot.com/_eCqJqC24UGM/SRr2PN2T_MI/AAAAAAAAAA0/MMQ4sgQwWTo/s400/clough.jpg" border="0" alt="" /></a></p>
<p>Last week (November 6th) saw the unveiling of the fabulous Brian Clough Statue in the heart of the City in Nottingham. 5,000 people turned out to see it and it was a matter of moments before he was given a Forest scarf to wear through the cold winter night. The £70,000 that it cost was funded through collections from the general public, who wanted to see his passing marked in the city where he really made his name.</p>
<p>One of the ways they raised the funds was through the sale of the banners we originally produced for his memorial service that took place. We loved these when they were first produced in 2004 and they still look great now.</p>
<div>Have a look at their website for some more pictures of the day by clicking <a href="http://www.brianclough.com/statue.htm">here</a>.</p>
<p>We are very proud to have been involved.</p></div>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">John Lyle</media:title>
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		<title>Lessons to be learned in Place Branding</title>
		<link>http://johnnylyle.co.uk/2008/07/30/lessons-to-be-learned-in-place-branding/</link>
		<comments>http://johnnylyle.co.uk/2008/07/30/lessons-to-be-learned-in-place-branding/#comments</comments>
		<pubDate>Wed, 30 Jul 2008 09:46:00 +0000</pubDate>
		<dc:creator>John Lyle</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[Brand for Nottingham]]></category>
		<category><![CDATA[Council logo]]></category>
		<category><![CDATA[David Cameron]]></category>
		<category><![CDATA[Place Branding]]></category>
		<category><![CDATA[Purple Circle]]></category>
		<category><![CDATA[Wonky N]]></category>

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		<description><![CDATA[The Daily Mirror had a great front cover article yesterday with david Cameron relaxing on a Cornish beach on his holiday. More interesting to me was the headline on the paper he was reading however. It was from the Plymouth Herald where they are having a go about an £1/2 million rebrand of the new [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=johnnylyle.co.uk&blog=7379830&post=10&subd=johnlyle&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://bp1.blogger.com/_aD-TU_hS5Wc/SJA43hvVrbI/AAAAAAAAABM/TqPkJ3HLbiA/s1600-h/cameron%27s-shorts.jpg"><img style="float:left;cursor:hand;margin:0 10px 10px 0;" src="http://bp1.blogger.com/_aD-TU_hS5Wc/SJA43hvVrbI/AAAAAAAAABM/TqPkJ3HLbiA/s320/cameron%27s-shorts.jpg" border="0" alt="" /></a><br />
The Daily Mirror had a great front cover article yesterday with david Cameron relaxing on a Cornish beach on his holiday. More interesting to me was the headline on the paper he was reading however.</p>
<p>It was from the Plymouth Herald where they are having a go about an £1/2 million rebrand of the new council logo.</p>
<p><a href="http://www.thisisplymouth.co.uk/news/COUNCIL-LOGO-COST-m/article-239177-detail/article.html">You can read the full article by clicking here</a></p>
<p>It&#8217;s not that different to the coverage we got when we did the brand for Nottingham.</p>
<p><a href="http://www.purplecircle.co.uk/DeliveringBrilliantBusinessSolutions.aspx">Have a look at the case study by clicking here</a></p>
<p>There are loads of lessons they could have learned in launching this as it seems far too many of this type of branding project is done with too high a profile and with very odd agendas!</p>
<p>We did a review recently with the Nottingham Evening Post and they got a bit more positive after a few years allowing the design to bed itself in!</p>
<p><a href="http://www.thisisnottingham.co.uk/displayNode.jsp?nodeId=133965&amp;command=displayContent&amp;sourceNode=133948&amp;contentPK=20885902&amp;moduleName=InternalSearch&amp;formname=sidebarsearch">Again, you can read this by clicking here</a></p>
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			<media:title type="html">John Lyle</media:title>
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