Robin Hood and the search across the USA for the best visitor attractions in the world
I am about to embark on a huge trip across the USA to learn more about what makes theme parks, visitor attractions and tourist destinations great. I will blogging like crazy whilst I’m away, so have a look here to see what is going on.
I’ll be travelling from Heathrow to the US with Virgin Airlines who I have blogged about here and then across the US with the Sheriff of Nottingham (Yes honestly!). We’ll be visiting LA, San Francisco, Seattle, Boston, Plymouth and finally New York to see what they have to offer in the way of brilliant tourist attractions, so that when we do build a Robin Hood attraction in Nottingham, it will be one that is world class.
One of my other roles is to define the brand values for Robin Hood. What does he stand for, what does he mean to you and what does he mean to Nottingham in a city marketing context? How can we utilise his brand to help build our city and how can we make sure that when people come to Nottingham they are excited about what we can give them and they are genuinely thrilled by our Robin Hood experience we can offer them?
I would love any feedback on this, so please reply below. I promise I will publish any that add to the debate – good or bad.
If you want to read about the trip, the places we are visiting and our ongoing thoughts about them, click this link here and it will group them all together.
