Comments for John Lyle's new brand thinking

Comment on Maslow, We need to talk about your hierarchy by wariohelena

wariohelena — Mon, 28 May 2012 10:05:08 +0000

Reblogged this on SIMPLY SAID.

Comment on The trouble with Tesco by John Lyle

John Lyle — Mon, 23 Apr 2012 15:00:42 +0000

I think that is becoming the future. People are starting to care about the source and the quality of their food and hearing the way suppliers are treated and products are de-specced, we will turn away from it.

Not sure about the petrol rumour, but I do buy most of mine from ‘brands’ just in case!

Comment on The trouble with Tesco by Jo

Jo — Mon, 23 Apr 2012 09:39:48 +0000

Thought provoking reading John – I’ve started to shop there less and less. I even hear on the grapevine that the petrol is not as good a quality (although that could just be fibs) but they are too bullish in their attitude to suppliers. Time to go back to the market stalls and independent retailers. A much better shopping experience!

Comment on Why locally sourced is best – Better even than organic by Tim GARRATT

Tim GARRATT — Fri, 30 Mar 2012 10:59:27 +0000

Already in the manifesto…

Comment on Why locally sourced is best – Better even than organic by John Lyle

John Lyle — Thu, 29 Mar 2012 22:20:14 +0000

I agree. It certainly feels from our perspective that locally sourced is a bigger pull than organic these days. Organic can still come from a factory from the other side of the world and be flown here half frozen. How the hell can that taste as it should?

Yum yum local I say. Make it part of your manifesto!

Comment on Why locally sourced is best – Better even than organic by Tim GARRATT

Tim GARRATT — Thu, 29 Mar 2012 22:15:14 +0000

John, this is a really interesting situation. We surely need to look at locally sourced produce. It can’t make sense for Apples to be flown half-way around the world? The supermarkets have a lot to answer for – but they are only partly to blame. We used to accept slightly ‘imperfect’ food, but now it has to conform to a strict set of colours, shapes and sizes. As our ‘local’ shops decline, this situation will only worsen – and we need to stop it….

Comment on Brand Beckham and the end of flawless brands by beamoogaloo

beamoogaloo — Fri, 23 Mar 2012 11:58:24 +0000

Authenticity is a huge part of our brand and blogging about the beauty of making mistakes (http://moogaloo.com/blog/the-beauty-of-making-mistakes-inspired-by-paul-arden/) is something I have relished! I think it’s great that the big brands are catching onto something that I think smaller brands have known for a long time

Comment on About Me by Stuart

Stuart — Sun, 11 Mar 2012 23:26:01 +0000

Hello,
Regarding johnnylyle.co.uk
I am emailing to see if you have any advertising opportunities currently. I am looking to promote a car insurance comparison site that is about to relaunch next month. If you could send me details of of any text link placements you can offer along with pricing information, I can make an immediate decision and pay by Paypal today. Ideally we would be looking for a link within a sentence of text, placed on your homepage only.

Thanks,
Stuart

Comment on I’ve never voted Tory before, but i’ve only just had a lobotomy by Political Graffiti (176): I’ve Never Voted Tory Before | P.a.p.-Blog, Human Rights Etc.

Fri, 09 Mar 2012 08:13:53 +0000

[...] (source) [...]

Comment on Why Coca Cola really won the cola wars by hunter kosalko

hunter kosalko — Tue, 31 Jan 2012 22:58:14 +0000

who won? when did they win? how did they win?