Posted on October 20, 2009 by John Lyle
We have a client who is totally dedicated to what he’s doing and wants to tell the world. Lee English of Nottingham Hoods basketball team describes himself as someone who has never done that much with his life before now, but has set up a new team from scratch and is playing this new team in the National League – Quite successfully too.
Filed under: Brand for Nottingham, branding | Tagged: Nottingham Hoods, Lee English, Roy Castle, Record Breakers, Guinness Book of Records, Vesna Vulović | Leave a Comment »
Posted on October 6, 2009 by John Lyle
A little while ago, I wrote a piece about the fight that Margate and Derby were facing in attracting new retailers when they are committed to charging business rates based on the rateable value. And it seems that the answer has happened right on my doorstep, with the arrival of Wayne Hemingway’s Kioskiosk Project. This project allows start-ups free use of a funky retail space within the city to see what works for them, see whether they like it and to see whether they can make money at it – without much downside risk.
Filed under: Brand for Nottingham | Tagged: Invest in Nottingham, Kioskiosk, Margate, Wayne Hemingway, We Make T-shirts | Leave a Comment »
Posted on May 14, 2009 by John Lyle
Having watched The Apprentice last night for the first time, a few things struck me about the programme itself and the solutions that the contestants put forward as to how they would rebrand Margate. Neither team really understood what a rebrand was all about.
Filed under: Brand for Nottingham, branding | Tagged: branding, Margate, The Apprentice | 8 Comments »
