And Nokia haven’t missed the chance to take the michael either. have a look at their helpful site here. It’s the first real test for Apple since the early accusations of screens that were too easy to scratch on the original iPhone in 2007. How they handle it will be a good barometer for the [...]
Filed under: brand values, branding | Tagged: Apple, iHolder, iPhone 4G | Leave a Comment »
This is one of the most clear cut well executed pieces of design I have seen in a few years and I love it. the new branding for Yodel by The Clearing.
Filed under: branding | Tagged: HDN, Home Delivery Network, mrtikle, The Clearing, Yodel | Leave a Comment »
There are brand extensions and there are brand extensions too far. This one is perhaps the furthest and least relevant stretches for any brand I have ever seen. Let me introduce you to Hello Kitty motor oil.
Filed under: branding | Tagged: AGIP, Castrol, Hello Kitty, Milan | 2 Comments »
Why can’t Waterstones sell books at the same price as Waterstones.com? Apparently, because they’re on the Internet, they don’t have the overheads we do. If you offer the same price online and offline (like Tesco and Asda and Sainsbury’s and everyone else with any retailing skill does) you may find that people still buy from your stores rather than looking at you as a showroom or a place of last resort.
Filed under: branding | Tagged: Amazon, Asda, Sainsbury's, Tesco, Waterstone's, waterstones.com, WH Smith | 1 Comment »
Most of these sorts of satirical songs are pretty dreadful, but i’ve been singing this one in my head all day, so I thought i’d subject you to it to. Nico Russell is a friend of the family and clearly a very talented writer and Vuvuzellist. Enjoy
Filed under: branding | Tagged: Flume of Confusion, Nico Russell, Vuvuzela | Leave a Comment »
Knocking Live Video is seriously clever stuff. Live video that is just becoming available with the iPhone 4G, but that is already up and running as part of a FREE app for any other iPhone. I think I may be playing with this for a few days. Can someone else get it too, so I can ‘knock you up’ (so to speak).
Filed under: branding | Tagged: iPhone 4G, Knocking Live Video | 2 Comments »
Steve Jobs highlighted eight of the claimed 100 new features of the iPhone 4G device. How many of these will we need or use? Who cares? I still want one
Filed under: branding | Tagged: Apple, iPhone 4G, Steve Jobs | 13 Comments »
